SIMPLi, a Baltimore-based ingredients brand delivering ethically-sourced food, secured an initial seed round of funding.
The round was led by the Abell Foundation with additional backing from Seth Goldman, co-founder of Eat the Change and Honest Tea, and Chair of the Board of Beyond Meat.
The company intends to use the funds to strengthen its national presence for B2B relations through additional organizational support and marketing initiatives, and recruit and scale their operations, sales, and marketing departments.
Founded in 2020 by Sarela Herrada and Matt Cohen, SIMPLi is an ethically-sourced ingredients company that works directly with the communities in Peru, Greece and other countries to bypass all the middle parties to bring single origin, nutrient-dense ingredients straight to consumers directly. The regenerative organic red, white and tri-colored quinoa products will be available in 49 Whole Foods locations across Pennsylvania, Maryland, Ohio, Kentucky, New Jersey, Virginia and Washington, D.C.
FinSMEs
25/08/2021