MunchFit Raises £1.2M in Equity Crowdfunding


MunchFit, a London, UK-based food provider to gyms and studios, closed £1.2m through a recent crowdfunding campaign via Crowdcube.

330 backers participated in the campaign.

The company intends to use the funds to open five more cafés; launch their Fuel range into major supermarkets; improve the user experience through their website and ecommerce platform, and also make key hires to expand into new business areas and promote growth. 

Founded by Angus Fay in 2013, MunchFit operates a retail offering, fitness cafés and a nationwide meal plans service that allows people to order up to four meals a day, six days a week tailored to fitness goals. In 2016, MunchFit launched partnerships with premium fitness outlets Equinox and Barry’s Bootcamp and operating MunchFit cafés within all of Equinox’s UK sites.  

MunchFit’s retail range is stocked in Planet Organic with a dedicated organic line. Ocado also currently stock a curated edit of tasty, nutritious gourmet meals priced at £9.99, such as Teriyaki Salmon, Moroccan Beef Burgers, Korean BBQ Tofu Steaks and Tunisian Lamb Meatball Tagine.