Soplaya, an Udine, Italy-based startup operating a food marketplace, raised €3.5m in seed funding.
The round was led by P101 SGR (which invested €3m via P102 and ITALIA 500, launched by Azimut Libera Impresa sgr and managed by the firm) with participation from CDP Venture Capital SGR – Fondo Nazionale Innovazione.
The company intends to use the funds to expand the service in Italy, launch the mobile app for Android and iOS, develop algorithms to personalize the user experience, optimize purchase and sales data analysis for restaurant owners and suppliers, and grow the team.
Founded by Mauro Germani, Gian Carlo Cesarin, Ivan Litsvinenka and Davide Marchesi, Soplaya provides an online marketplace which allows restaurants to acquire food directly from producers. The platform offers a large line of products and grants the delivery in 12-24 hours and tools to reorder, compare prices and data to analyze food cost. In 2020, the company launched its B2C platform frescoelocale.it