Memebox, a San Francisco, CA-based beauty startup building brands powered by data-driven consumer insights, closed a $35m Series D funding.
The round, which brought total funding raised to date to $190m, was led by JJDC, with participation from Formation Group and Goodwater Capital.
The company, which graduated Y Combinator in 2014, intends to use the funds to continue to strengthen its portfolio of indie brands by investing in digital and working with innovative manufacturing and retail partners.
Led by Hyungseok Dino Ha, CEO and founder, Memebox has a diverse portfolio of best-selling private label brands including:
– I Dew Care,
– Nooni, and
– Pony Effect,
all powered by the latest Korean technology and formulations.
The funding announcement follows the reintroduction of the company’s e-commerce engine in June along with the unveiling of a first-of-its-kind K-Beauty color makeup line, Kaja, in September in partnership with Sephora.