BMW Group Financial Services in the U.S. and L Marks Launch BMW Collaboration Lab 2018

BMW Group Financial Services in the U.S. and L Marks, the UK applied corporate innovation specialist, early stage investor and operator of a large network of corporate accelerators in the UK, has launched the BMW Financial Services Collaboration Lab 2018.

The BMW Collaboration Lab is a 10-week partnership program that will enable startups to trial their products at scale, network with industry experts and receive mentoring from senior executives and managers at the Americas Regional Services Center in Columbus, Ohio.

The program will also allow startups to access funding from L Marks, which will be establishing a new operations centre in Columbus.

The Lab is aimed at startups with disruptive business models or new technologies that could benefit BMW Group customers worldwide. It will involve both BMW Group Financial Services and the BMW Bank, which cover the U.S., Canada, Mexico and Brazil, giving startups access to a large potential market for collaboration and innovation.

The program will accept entries in five categories:
– Digitizing the Customer Journey,
– Data Analytics and Insights,
– Building a Blockchain Strategy,
– Lease Returns and Life Cycle Management, and
– a Wildcard category for proposals that do not fit into one of the other categories.

Submissions will be accepted through June 17, 2018. Later the timeline includes:
24 July 2018: Pitch Day
03 September 2018: Program start
16 November 2018: Demo Day.



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