PebblePost, a New York-based developer of a programmatic direct mail solution, secured a total of $47m in Series B round equity and debt funding.
This sum includes a term loan facility with Horizon Technology Finance and secured credit facility with Silicon Valley Bank (SVB) that together will provide access to $27m in funds in addition to $20m in equity capital from institutional investors and industry angels. This completes the Series B funding led by RRE, which includes the previously announced $15M closing.
The company plans to use these proceeds to enhance customer operations, expand its product and enter new markets and expand to enterprise brands across multiple vertical markets.
Led by Lewis Gersh, CEO, PebblePost provides a Programmatic Direct Mail® solution which integrates segmentation, campaign management, production, analytics and optimization tools to transform real-time online activity into personalized, dynamically rendered tangible media delivered into postal hubs within 12-24 hours, every day.