VenueNext, a Santa Clara, Calif.-based connected venue technology platform company, secured $15m in Series B financing.
The round was led by Causeway Media Partners.
The company intends to use the funds to continue to innovate its platform and expand into new verticals, including healthcare and hospitality, as well as internationally.
Founded in 2013 by John Paul, CEO, VenueNext provides a connected venue technology platform to create personalized mobile experiences giving guests control and choice over how they experience venues. The platform also generates data that gives venue owners real-time business intelligence to improve business outcomes.
In addition to the funding. VenueNext also announced its newest customer Sharks Sports & Entertainment, where it will power four different venue experiences for SAP Center at San Jose, the San Jose Sharks and San Jose Barracuda teams, beginning with the 2016-17 Sharks Season.
Other customers include the San Francisco 49ers, the Orlando Magic, Yankee Stadium, Churchill Downs, U.S. Bank Stadium, Belmont Park & Saratoga Springs, and AT&T Stadium.
The company is also backed by Aurum Partners, Live Nation Entertainment, HPE Aruba, Twitter Ventures and others.