idio, a London, UK-based provider of content intelligence platform, raised a £1.25M venture loan.
BOOST&Co provided the financing.
The company intends to use the funds to increase team and investment in both the UK and US markets.
Founded by Edward Barrow and Andrew Davies in 2006, idio provides a SaaS-based content intelligence platform to allow businesses to understand and influence their prospects journey by delivering personalized engagements and facilitating relevant sales enablement. The solution integrates with major marketing & CRM vendors.
The company also has offices in NYC and Chicago.