Tictail, a Stockholm, Sweden and NYC-based platform to create online stores, secured $22M in venture capital funding.
The round was led by Creandum Capital (SE) with participation from Thrive Capital (US), Balderton Capital (UK) and Acton Capital Partners (DE).
The company intends to use the funds to improve the consumer experience, make it easier to discover and explore the creativity living on Tictail and increase its global reach.
Led by CEO Carl Waldekranz and CTO Siavesh Ghorban, Tictail provides a free-to-use DIY e-commerce platform used by 85,000 independent brands.
The company, which employs approx. 45 people, is continuing to hire in Stockholm and NYC.