Radius, a San Francisco, Calif.-based business-to-business predictive marketing software company, raised $50m in funding.
The round was led by Founders Fund with participation from Formation 8, Glynn Capital Management, Jerry Yang’s AME Cloud Ventures, Salesforce Ventures, BlueRun Ventures and Yuan Capital.
The company intends to use the funds for the continued development of its predictive marketing software suite and its proprietary data science engine (the Radius Intelligence CloudSM), which measures 30 million companies across 50 billion data points.
Led by Darian Shirazi, CEO and founder, Radius delivers predictive marketing software for CMOs to discover new market opportunities, acquire customers and measure campaigns. Connecting their CRM to the Radius Intelligence CloudSM, marketers can uncover customer insights and drive customer growth using predictive analytics, segmentation and targeting, and integrations.