Falcon Social, a New York and Copenhagen, Denmark-based enterprise social media management platform, closed a $16m Series B funding round.
The round, which brought total financing to date to $25.33m, was led by Prime Ventures with participation from existing investors Northcap and Target Partners. In conjunction with the funding, Roel de Hoop, Partner at Prime Partners, will join Falcon Social’s board.
The company intends to use the funds for product development, innovation and global expansion.
Founded in 2010 by Ulrik Bo Larsen, CEO, Falcon Social provides a unified SaaS platform for social media listening, engaging, publishing, measuring and management.
Clients include Jaguar, Carlsberg, Pandora, Toyota, IWC Watches, SIGG, Redken, Warner Music, Coca-Cola among more than 400 companies.
The company employs 180 people from more than 38 countries.