The Whistle Sports Network, a social sports network, raised $28m in Series B financing.
The round was led by Emil Capital Partners, an affiliate of the Tengelmann Group, with participation from Sky Broadcasting, Liberty Global, recently retired New York Yankees shortstop Derek Jeter and Denver Broncos quarterback Peyton Manning.
The additional capital enables the company to accelerate and support the growth of its community.
Led by John West, Founder and CEO, Whistle Sports a a sports social network created to serve young millennial fans and athletes by curating and creating authentic content across the social video platforms they live on (including Facebook, Vine, Snapchat, Instagram and Twitter). The company’s owners, investors and content partners include sportsmen such as Derek Jeter and Peyton Manning and pro league partners like the NFL, PGA Tour, Major League Baseball, NASCAR, Major League Lacrosse, AVP (pro volleyball), Major League Soccer and the Harlem Globetrotters.
Whistle Sports currently has studio offices in New York, Dallas, Los Angeles and London.