Valooto Ltd., a Jerusalem, Israel-based provider of a SaaS Collaborative Sales Engagement Platform, closed a $1.5M seed funding round.
Jerusalem Venture Partners (JVP) Media Labs made the investment.
Founded in October, 2013 by Eyal Elbahary and Alon Lubin, Valooto provides a collaborative platform that converts sales proposals into live, online, interactive proposals that can be shared, collaborated on, and approved by customers, all in real-time.
Valooto enables sales reps to create optimal sales proposals in minutes, then map the journey of these proposals using built-in tracking and web analytics. They can get instant feedback on customer engagement with the actual proposal, down to a granular level, while predictive analytics provides guidance on the best actions to take.
The platform operates natively within Salesforce.com or any cloud-based CRM.