PlumChoice, a Billerica, MA-based independent technology care provider, has raised $25.6m in financing.
Investors include new backers M/C Venture Partners, Gold Hill Capital and Eastward Capital, as well as existing shareholders.
The company intends to use the capital to fund growth, expand sales and marketing, and enhance its SAFElink™ platform, which delivers a comprehensive set of technology care services for ISPs, wireless carriers, device manufacturers, retailers, independent software manufacturers and extended warranty providers.
In conjunction with the funding, Gillis Cashman, General Partner at M/C Venture Partners, will join PlumChoice’s board.
Led by CEO Ted Werth, PlumChoice pioneered a remote technical services business in 2001, providing 24×7 online repair and assistance for digital devices through local industry-certified agents.
With the SAFElink™ service relationship platform, PlumChoice now provides a fully integrated solution for service providers and other business partners, working under their brand names to provide them with new sources of revenue and cost reduction. Services can be delivered remotely or on-site as a one-time incident, bundled with products/services, or subscriber-based solution.
Covered devices include PCs and Macintosh® computers, laptops, netbooks and mobile phones, TVs and home theater systems, routers and servers, networks, security systems, consumer electronics, software, peripherals, smartphones and others.