Convertr, a London, UK-based enterprise technology platform provider, raised £3m in equity funding.
Albion Ventures made the investment.
The company intends to use the funds for global expansion.
Launched in 2011 by entrepreneurs Emma Bowkett, CEO and Clive Brett, Convertr is an enterprise technology platform for advertisers to enhance their digital marketing through real-time efficiencies in customer acquisition and data partnerships.
The company currently works with media agencies, advertisers and publishers including Mediacom, Maxus, iProspect, Fiat Chrysler Automobiles, Dropbox, Incisive Media and Dennis Publishing.