Storetail, a Paris, France-based provider of an online marketing platform, raised €2m in funding.
Backers included Isai and business angels Thierry Petit, Bruno Kemoun, Eryck Rebbouh, Emmanuel Brunet and Christophe Chausson.
The company intends to use the funds to advance its technology and accelerate international development.
Founded in 2014 by Mathieu Azorin, CEO, and Elie Aboucaya, COO, Storetail provides a platform that allows brands and large retailers to accelerate sales online by applying animation techniques of physical outlets and target consumers via user targeting, geo-targeting, keyword targeting, A / B testing, segmentation, personalization etc. Storetail also features such tools as inventory management, pricing, promotions, etc.
The company employs 30 people in Paris, London and Barcelona.