RO Innovation, a Denver, Colo.-based provider of customer reference management and sales enablement solutions, closed a $1m funding.
The backers remained undisclosed.
The company is using the funds to acquire Boulder Logic and other growth plans.
Founded in 2003 by Joshua Horwitz, President, Boulder Logic offers a web-based tool to streamline customer reference management. RO Innovation will retain all Boulder Logic employees and existing services while developing a roadmap that allows customers to benefit from the combined organizations.
Led by James Mooney, CEO and Founder, Ro currently serves EMC, VMware, Jive, VCE, Inc., Ceridian, New Relic, and Marketo, among others.