Revionics, Inc., an Austin, TX-based provider of End-to-End Merchandise Optimization solutions, acquired Marketyze, an Israeli provider of advanced on-line competitive pricing intelligence, inventory optimization and merchandising solutions.
The amount of the deal was not disclosed.
The acquisition brings together the capabilities of the two companies, which combine real-time market, competitive and customer intelligence to execute profitable pricing, promotion and assortment decisions across all channels.
Led by Marc H. Hafner, CEO, Revionics provides SaaS-based merchandise optimization solutions to over 40,000+ retail locations around the world to execute data-driven omni-channel merchandising strategies by utilizing a comprehensive set of shopper demand signals to increase financial performance and improve customer satisfaction.
Founded in 2011 by Onn Manelson, CEO, Marketyze develops advanced pricing intelligence software that is provided as a service (SaaS) to the on-line and traditional retail industry. Investors in the company include a Canada-based investment group, the Trump Group, and Incentive, Peregrine’s Technological Incubator.