88 Delicious Brands, a London, UK-based drinks brand, raised £290k in equity crowdfunding.
97 backers acquired a 46.4% stake in the company via CrowdCube and their investments are eligible for the Enterprise Investment Scheme (EIS) which gives investors up to 30% income tax relief.
Founded by Alan Colton, 88 Delicious has created three different flavoured vodka liqueurs and two champagnes targeted predominantly at the young female consumer.
The company intends to use the funds to launch the products in the Autumn, focusing on its signature drink Delicious Monster, and establish a market in the UK bar scene. There are also plans for a range of alcoholic sweets.
It is based in Clerkenwell, North London.