Showpad, a Ghent, Belgium-based provider of a Mobile Sales Enablement application, raised €1.5m in funding.
The backer was Hummingbird Ventures, an Antwerp-based venture capital fund focused on IT.
The company intends to use the capital to expand its sales and marketing efforts and open an office in NYC.
Founded by Louis Jonckheere and Pieterjan Bouten, Showpad providea solution to enable marketing & sales professionals to create and manage a sales and presentation app and distribute content to multiple users. The iPad application allows them to present content, optimize the sales talk, capture customer data and create quotes while the online platform controls the content distribution, user management and design of the iPad application.