LevelEleven, a Detroit, MI-based provider of enterprise gamification and CRM solutions, has launched with $1m in seed funding.
Originally developed and incubated at ePrize, the company provides a sales gamification app, Contest Builder, which offers new ways to engage and motivate sales teams around any activity (to make more calls, book more meetings, and close more business) within Salesforce.
The company is led by Bob Marsh (CEO) and recently added Kevin O’Hara as vice president of engineering. Josh Linkner, CEO/Managing Partner of Detroit Venture Partners, will join the board.
LevelEleven will be headquartered in Motor City’s innovation hub in downtown Detroit.