Capillary Technologies, a Bengaluru, India-based AI-powered loyalty management company, acquired Kognitiv, a Toronto, Canada-based company offering intelligent, omnichannel loyalty solutions.
The amount of the deal was not disclosed.
This strategic acquisition marks Capillary’s fourth investment in the loyalty space since 2021, expanding its global presence and strengthening its position in the North American market. By integrating Kognitiv’s innovative solutions, Capillary will enhance its ability to deliver data-driven personalization across the customer lifecycle, enabling marketing effectiveness and consumer engagement for global brands to win customer loyalty.
Led by Tim Sullivan, CEO, Kognitiv serves a client roster in over 20 countries including more than 30 enterprise brands such as Petsmart, Hallmark, Yuu Rewards, Kirkland’s, Curaleaf, Sharjah Co-op and Leading Hotels of the World.
Following the acquisition, Capillary Technologies, led by Aneesh Reddy, Co-founder and CEO, will continue to advance its AI-powered loyalty software, with a focus on delivering enhanced customer experiences and measurable business outcomes for brands worldwide.
FinSMEs
17/05/2025