Ipsos, a French market research and polling company, is to acquire Xperiti, a startup specializing in Business-to-Business (B2B) research, with operations across the US, Israel and the Philippines.
The amount of the deal was not disclosed.
This acquisition will directly improve Ipsos’ efficiency, speed for experts’ recruitment, scale and optimize its B2B research capabilities globally, and grow into adjacent offerings by building a large-scale, global B2B Expert Insights Platform.
Led by Yadin Soffer, CEO and Founder, Xperiti provides an online platform that leverages AI technology to recruit professionals across 130 countries and over 90 industries in real-time allowing users to quickly and efficiently surface industry expertise. The cinoabt was founded in 2019 and previously raised capital from renowned venture capital investors, including Dan Aks from IBI Tech Fund and Rafi Gidron.
Led by Ben Page, CEO, Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing over 18,000 people. Founded in France in 1975, Ipsos has been listed on the Euronext Paris since July 1, 1999. The company is part of the SBF 120 and Mid-60 indices and is eligible for the Deferred Settlement Service (SRD).ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP.
FinSMEs
13/02/2023