Addressable, a Tel Aviv, Israel-based provider of a SaaS Web3 marketing solution, raised $7.5m in seed funding.
The round was led by Viola Ventures and Fabric Ventures, with participation from Mensch Capital Partners and North Island Ventures.
The company intends to use the funds to accelerate the adoption of its solution and expand its development efforts.
Founded by Tomer Sharoni, Tomer Shlomo, and Dr. Asaf Nadler, Addressable provides Web3 marketing teams with a SaaS platform to launch campaigns and target new audiences by matching blockchain activity with social profiles, which reduces cost-of-acquisition when compared to the general, broad targeting options found in existing Web2 tools. The system also enables users to measure conversions and campaign analytics over time, and optimize audiences according to real time measurements.
Web3 companies like Polygon, Bancor, Immutable, and Kryptomon are already using the solution.
FinSMEs
04/02/2023