CoolR Group Raises $10M in Funding

CoolR Group, a Chantilly, VA-based, IoT-based visual AI solutions for CPG brands and retailers, raised $10M in funding.

The round was led by First Analysis with participation from Moneta Ventures and Remarkable Ventures.

The company intends to use the funds to expand its business reach and invest in R&D.

Led by CEO Roy Mehta, CoolR helps CPGs and retailers take control of demand and ensure the right products are in the right place at the right time. The company uses its proprietary cameras along with third party apps and devices to collect images in real time from shelves, then translates those pictures into prioritized actions, allowing brands to deploy their people and resources to the most immediate and beneficial issues. The technology monitors refrigerated, frozen, and ambient shelves, collecting data on out-of-stock opportunities, product performance and execution audits.

CoolR also announced that it has created over 1 million intelligent replenishment tasks and store visits for its customers who include some of the largest soda, ice cream, beer, and pet food companies in the world.

FinSMEs

14/10/2022