Bloomreach, a Mountain View, CA-based Commerce Experience Cloud company, raised $30m in Credit Facility funding.
The financing was led by J.P. Morgan. The $30m base facility includes an accordion that may permit up to $130 million in borrowing, and follows a $175m equity investment announced by the company in February 2022.
The company intends to use the funds to continue to scale its commerce experience solutions to businesses worldwide.
Led by CEO Raj De Datta, Bloomreach provides a Commerce Experience Cloud empowering brands to deliver customer personalized journeys. It offers a suite of products that drive personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a CMS; and Engagement, offering a CDP and marketing automation solutions. Together, these solutions combine unified customer and product data with AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey.
Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer.
FinSMEs
04/10/2022