Alloy Raises $52M in Additional Funding


Alloy, a NYC-based Identity Decisioning Platform for banks and fintech companies, raised an additional $52m in funding.

The round, which brought the company’s valuation to $1.55 billion, was led by Lightspeed Venture Partners and Avenir Growth with participation from existing investors Canapi Ventures, Bessemer Venture Partners, Avid Ventures, and Felicis Ventures.

The company intends to use the funds to accelerate growth to address the global demand for fraud prevention tools.

Led by Tommy Nicholas, co-founder and CEO, Alloy enables clients to pull in customer information, traditional credit bureau data, and other alternative data through a single point of integration, providing a complete picture of their customer. Earlier this month, the company announced its global expansion into 40 countries across North America, EMEA, LATAM, and APAC.

Over 300 companies including Ally Bank, HMBradley, Gemini, Ramp and Evolve Bank & Trust, use the API-based platform to connect to more than 160 data sources of KYC/KYB, AML, credit, and compliance data, automate identity decisions during account origination, and monitor them on an ongoing basis.