Zuora to Buy Zephr, for Up To $50M


Zuora, Inc. (NYSE: ZUO), a Redwood City, CA-based cloud-based subscription management platform provider, announced its planned acquisition of Zephr, a London, UK-based subscription experience platform used by global digital publishing and media companies.

Under the terms of the acquisition agreement, Zuora will acquire Zephr for $44m in cash payable at close, plus an earnout consideration of up to $6m, subject to certain financial objectives. At closing, the company expects the acquisition to contribute approximately $5m to Zuora’s annual recurring revenue (ARR). The acquisition is subject to customary approvals and closing conditions, and is expected to close in early September.

As an existing Zuora® partner, Zephr’s pre-integrated solution is in use today by joint customers, and will immediately expand Zuora’s product suite. Upon closing, Zephr will become a part of Zuora’s existing product suite, alongside Zuora Billing, Zuora Revenue, and Zuora Collect. The company’s employees will join Zuora to continue advancing innovation and the success of the combined customer base.

Founded in 2018 by James Henderson and Chris Scott, Zephr is a subscription experience platform focused on accelerating revenue growth for leading digital publishing and media companies. The solution combines an intuitive user interface and plug-and-play integrations to let commercial and technical teams develop subscription relationships and deliver personalized experiences for every customer at the right time for the right price. Customers include News Corp, McClatchy, and Bauer.

Led by Tien Tzuo, CEO and Founder, Zuora provides a cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries. The system was architected specifically for dynamic, recurring subscription business models, and acts as an intelligent subscription management hub that automates and orchestrates the entire quote to cash and revenue recognition process. Capabilities include identity management, intelligent trials, dynamic paywalls, entitlements management, and a decision engine that helps deliver experiences that are personalized for every subscriber. The company serves more than 1,000 companies around the world, including Box, Ford, Penske Media Corporation, Schneider Electric, Siemens, Xplornet, and Zoom. Zuora also operates offices around the world in the U.S., EMEA and APAC.