Save Your Wardrobe, a UK-based circular wardrobe platform, secured $3 million in seed funding.
The company intends to use the funds for:
- European expansion, with a focus on business in the UK, Germany, and France,
- growth of the business’s product and technology teams,
- scale up of its B2B offering, having already secured a partnership with one of the world’s biggest global retailers, Zalando, and
- improvements to its product and technology.
Led by Founder and CEO Hasna Kourda, Save Your Wardrobe provides a circular platform that brings consumers, local businesses and global brands together. The platform offers access to a full range of aftercare services that gives them the opportunity to alter, repair, eco-clean, customise and upcycle their clothes. The solution also uses Artificial Intelligence, allowing garments to be scanned, identified and stored in users’ virtual wardrobes.
grew up in Tunisia, North Africa where sustainable practices like caring, reusing and repurposing garments were common practice. Upon witnessing the excessive levels of consumption and rise of fast fashion in Europe, she was inspired to create a solution to encourage consumers to make better decisions when it came to their wardrobes.
Zalando collaborated with Save your Wardrobe launching a Care & Repair initiative.
FinSMEs
26/07/2022