FitFighter, a New York-based assisting fitness startup, raised $2.5M in Seed funding.
The round was led by Jennus Innovation and anchored by Abraham Trust, adding a deep bench of partners to its initial investment from Daniel Lubetzky, representing Equilibra Ventures.
The company intends to use the funds to build its salesforce, expand its gym programs and military training, advance product design, and accelerate production.
Led by CEO Sarah Apgar, FitFighter is focused on assisting fitness professionals and their clients, the military, first responders, and athletes develop their abilities to move strong and be a valuable tool to bond fitness communities together.
After the company’s debut on ABC’s Shark Tank in November 2020, it established its strength system with clients in the military and public safety markets including Fire and Police Departments from Jacksonville FL to Houston TX to Fresno CA. It attracted boutique and franchise gyms from CrossFits to Yoga Studios to F45 to big box chains including Anytime Fitness. FitFighter also signed with retailers and distributors including Dicks Sporting Goods and Perform Better.
FinSMEs
21/06/2022