Stylitics, a New York City-based provider of visual merchandising and outfitting solutions, raised $80M in Series C funding.
The round, which brings total funding raised to about $100m, was led by PSG.
The company intends to use the funds to triple its investment in product and technology, as well as to seek to increase strategic support and advisory for customers with enhanced program management solutions for product, marketing, and merchandising teams.
Led by CEO Rohan Deuskar, Stylitics offers a SaaS visual merchandising platform for brands and retailers to inspire online shoppers with personalized styling and outfit suggestions. The system drives billions of dollars in revenue for more than 3,600 brands across 100-plus retailers by increasing basket sizes as well as product and category discovery.