Brikl Closes Funding Round

Brikl, a Leuven, Belgium-based MicroStore e-commerce software platform for custom and promotional businesses and suppliers, secured additional funding from Saffelberg Investments.

The amount of the deal was not disclosed.

The company will use the funds to add substantial headcount to its internal sales and marketing teams and expand its presence in the US. Innovation will continue across its platform to support its focus on custom wear and sportswear, promotional and workwear, and supplier markets. 

Founded in 2016 in Belgium by Maarten Boone, Tobias Meixner and Jason ReinhardtBoone, Brikl provides a MicroStores platform to streamline the way businesses sell custom products online by allowing them to set up MicroStores in under 15 minutes and expedite the design process through placeholders, embellishment tools and 3D visualization. Combined with its design tools’ point-and-click, drag-and-drop interface, images can be enhanced with functionalities such as placeholder elements to quickly embellish products.

The company has offices in Europe, the US and Thailand.

Saffelberg Investments is an early-stage venture capital firm with a USD 400m capital base and a focus on SaaS and artificial intelligence.