Ombre (previously known as Thryve), a San Francisco, CA-based wellness company, raised $3m in Seed funding.
The round, which brought total funds raised to $9.5m, was led by PivotNorth Capital, with participation from Trail Mix Ventures, Shanda Group, Unilever Ventures, Social Starts’ fund Joyance Partners, and Unpopular Ventures.
Led by new CEO Elise Contarsy, Ombre merges science and wellness into an individualized experience to personalize self-care. The company provides at-home microbiome tests, probiotic subscriptions, lifestyle, and diet recommendations.
Contarsy is a consumer product branding and merchandising expert who previously held executive leadership roles at Bonnier Consumer Products, Meredith Corporation, Bed Bath & Beyond, Martha Stewart Living and Calvin Klein Home. The team also included Kimberly Griffith, MS HNFM, CNS, Microbiome Specialist, Piotr Kuczynski, Chief Product Officer, Michael Preininger, VP B2B Business Development, and Liza Wallace, Merchandise Operations Manager.