Heyday Raises $555M in Series C Funding

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Heyday, a San Francisco, CA-based platform for brand building, closed a $555m Series C funding round.

The round, which brought the total capital raised to $800m since founding in 2020, was co-led by high-growth technology investors The Raine Group and Premji Invest with participation from existing investors General Catalyst, Victory Park Capital, and Khosla Ventures.

The company intends to use the funds to accelerate investment in its brands, technology platform, and logistics presence, and continue acquiring and incubating leading digital brands.

Led by Sebastian Rymarz, co-founder and CEO, Heyday is a platform for brand building.  The company acquires and incubates marketplace-native brands through innovative partnerships with e-commerce entrepreneurs. Once a part of the platform, brands tap into technology, data, supply chain, and growth capabilities designed to help them go omni-channel, expand their product offering, and build brand equity.

Heyday also filled key leadership roles together with the Series C, adding a team of seasoned retail and technology executives, including CFO Navid Veiseh (Amazon, Coupang), CMO Reema Batta (Opendoor, Expedia), and CAO Todd Heeter (Doma, Anixter).