ProfitWheel Secures USD3M in Seed Funding

ProfitWheel, a Boston, MA and Mumbai, India-based SaaS startup providing intelligence on how to best engage with their existing or new customers, raised USD$3m in funding.

The round was led by Netcore Cloud and ProfitWheel co-founder Vivek Bhargava with participation from over 15 Indian business leaders.

The company intends to use the funds to launch its US operations.

Co-founded by Bhargava, Aman Khanna and Gautam Mehra, ProfitWheel is a new-age distribution, customer data-led commerce company. The company builds products that provide marketing intelligence to brands across marketplaces, online storefronts, and influencer commerce. Its platform can help brands identify and procure new high-value customers whilst utilizing their existing customer base. The company currently powers multiple direct-to-consumer brands globally in its beta phase.