VidCrunch, a Miami FL-based web and app video content-based monetization provider and a Google MCM Partner, raised $2.5m in funding.
The round was led by Silicon Valley Bank (SVB).
The company intends to use the funds to expand its global sales team, enhance its engineering resources, and continue its ongoing investments in product development, content curation and creation for its publisher portfolio.
Led by Oded Pelled, Executive Chairman, VidCrunch develops and markets its Smart Video ProducerTM technology, which automatically curates and publishes video content for web, app and CTV publishers enabling them to keep audiences longer and consume more of the site’s content. The company’s solutions drive user engagement, retention, and increase revenues for digital publishers across verticals from news, sports, food, and DIY to ecommerce shops and even DTC brands.