pumpspotting Raises $1.15M in Funding

pumpspotting, a Kittery, Maine-based community-driven breastfeeding support platform, raised $1.15M in seed funding.

The round was led by MooDoos Investments, with participation from Maine Venture Fund, Maine Angels, Launchpad Venture Group, Opus Ventures, Crystal McKellar and strategic investor Punchbowl, Inc.

The company intends to use the funds to accelerate growth in the B2B channel.

helping employers, retailers and brands of all sizes provide critical support to feeding parents, transforming breastfeeding-tolerant climates into breastfeeding-supportive climates.

Founded in 2015 by CEO Amy VanHaren, pumpspotting empowers women by enabling nursing, pumping, and breastfeeding parents to achieve their feeding goals. The company’s software and services, deployed by employers, retailers, universities and other partners, have supported a virtual community of more than 40,000 baby-feeding parents, providing them with access to feeding experts, evidence-based content, personalized encouragement, safe places to nurse and pump worldwide and, a community of fellow parents to connect with 24×7.