ByondXR, a Tel Aviv, Israel-based company providing virtual shopping solutions, raised $7M in seed funding.
The round was led by Firstime and OurCrowd, with participation from angel investor Peter Chu, founder and former CEO of XR platform HTC.
The company intends to use the funds to expand customer success and continue research and development.
Led by Noam Levavi, CEO and co-founder, ByondXR provides a platform that creates virtual showrooms and stores for beauty, fashion and home decor brands using extended reality, allowing them to enhance customer experience and increase conversion rates.
The company works with major international brands, including Lancôme,Target, Coca-Cola, L’Oreal, P&G, and Caesarstone, among others.