Baffle Raises $20M in Series B Funding


Baffle, Inc., a Santa Clara, Calif.-based-cloud data protection company, raised $20m in Series B funding.

The round was led by new investor Celesta Capital, with participation from National Grid Partners, Lytical Ventures and Nepenthe Capital, and follow-on investments from True Ventures, Greenspring Associates, Clearvision Ventures, Engineering Capital and Triphammer Ventures. In conjunction with the funding, Sriram Viswanathan, founding general partner of Celesta Capital, will join Baffle’s board of directors.

The company intends to use the funds to continue to expand operations and its business reach.

Led by Ameesh Divatia, co-founder and CEO, Baffle provides a platform that secures data in the cloud and when shared across the entire analytics pipeline with no performance impact on the user experience. Proven in large-scale environments, the Baffle Data Protection Service de-identifies sensitive information with zero application changes so companies can responsibly move more data to the cloud for privacy-preserving analytics in artificial intelligence (AI) and machine learning (ML).

Baffle supports all major cloud platforms, including Amazon Web Services, Microsoft Azure, Google Cloud Platform and IBM Cloud; SaaS providers, including Snowflake and Amazon Redshift; and other analytics environments. The company protects more than 100 billion records in financial services, healthcare, retail, industrial IoT and government.