Prisync, an Istanbul, Turkey-based SaaS competitor price tracking and dynamic pricing software provider, acquired Lithuania-based competitor Marguard.
The amount of the deal was not disclosed.
The acquisition of Marguard expands Prisync’s portfolio to over 600 retailers and manufacturers from over 50 countries worldwide. Founded in 2013, the company has advanced its price scraping technology and strengthened its influence in two major markets by acquiring Australia-based competitor Spotlite in 2019, and UK-based competitor Competitor Price Watch in 2020 along with their technologies.
Led by Burc Tanır, co-founder and CEO, Prisync is a price tracking, monitoring, and dynamic pricing SaaS enabling e-commerce businesses of all sizes to make efficient data-driven pricing decisions to increase sales growth and improve profit margins.
FinSMEs
13/07/2021