Cisco (NASDAQ: CSCO), completed the acquisition of Socio Labs, Inc., a U.S.-based modern event technology platform that manages the full lifecycle of multi-session, multi-track virtual, in-person and hybrid conferences – from registration to post-event analytics.
The amount of the deal – which was announced in May 2021 – was not disclosed.
The Socio Labs team – led by Yarkin Sakucoglu, co-founder and CEO – joins Cisco’s Collaboration Group. By adding Socio Labs to its Webex portfolio, Cisco will provide event organizers a single platform to host nearly any type of event. Benefits include the ability to create:
- Equally inclusive experiences for both in-person and virtual attendees during events of any type, size and format
- Customizable branded registration and ticketing experiences, dynamic ads, customized profiles and sponsor booths including gamification and lead generation components
- Actionable data about event attendees, sponsors, exhibitors and more, offering insight into attendee interests
- Always-on, continuous engagement with attendees across multiple events, leveraging data about their virtual and in-person event behaviors and preferences to build personalized journeys.
Webex is a provider of cloud-based collaboration solutions which includes video meetings, calling, messaging, events, customer experience solutions like contact center and purpose-built collaboration devices.
FinSMEs
11/07/2021