Rae Wellness Raises $9.5M in Series A Funding


Rae Wellness, a Minneapolis MN-based company which specializes in women’s wellness, raised $9.5M in Series A funding.

The round was led by PowerPlant Partners, which was joined by existing investors M13 and Able Partners and initial investor Victress Capital.

The company intends to use the funds to expands operations, business reach and its product line.

Rae is socially-conscious, women-led wellness brand

Founded in 2019 by CEO Angie Tebbe, Rae provides supplements with evidence-based formulas that are always vegan, non-GMO, and free from gluten, artificial preservatives, harmful fillers and colorants. The brand provides 5% of all revenue to Girls Inc., a nonprofit organization that inspires all girls to be strong, smart and bold through direct service and advocacy.

The company’s products can be found at Target, Amazon, Thrive Market, Anthropologie, Standard Dose and other fine retailers.