Crisp Raises €30M in Series B Financing


Crisp, an Amsterdam, The Netherlands-based provider of a supermarket app focused on building a fresh and transparently sourced product assortment, raised €30m in Series B financing.

The round, which brought total funding to €46m since launching in 2018, was led by Target Global, with participation from Keen Venture Partners and founders of Adyen and Just Eat, as well as Thomas Plantenga, Vinted CEO.

The company intends to use the funds to enlarge its electric vehicle fleet, substantially expand its thoughtful assortment, and strengthen its network with smaller producers for its customer base.

Founded in 2018 by serial tech entrepreneurs Tom Peeters, Michiel Roodenburg and Eric Klaassen, Crisp is an online-only supermarket app for fresh and affordable food, providing transparency across the supply chain to customers and producers. The service delivers groceries seven days a week nationwide in the Netherlands. Customers ordering before 10 p.m. will receive their purchase the next day within a one-hour timeslot, and the product range includes items from over 650 farmers, growers, and manufacturers.

The company has a 500-strong team.