SoundCommerce Raises $15M in Series A Funding

SoundCommerce, a Seattle, WA-based data platform provider, raised $15M in Series A financing.

The round was led by Emergence Capital with participation from existing investors Defy Partners and Voyager Capital. In conjunction with the funding, Joe Floyd, General Partner at Emergence Capital, joined SoundCommerce’s Board of Directors.

The company intends to use the funds to accelerate hiring, platform capabilities and customer engagement efforts.

Founded by CEO Eric Best and CTO Jared Stiff, SoundCommerce provides a data platform that drives profitable growth, customer experience and lifetime value across retail systems and channels, from first click to doorstep delivery. The company works with retailers’ existing technology stack to transform customer experience across marketing, merchandising, supply chain, fulfillment, delivery, and customer service. The data platform tracks real-time operational events, profitability and customer lifetime value to drive decisions and actions fundamental to cross-channel and direct-to-consumer success.

The SoundCommerce data graph spans omnichannel shoppers, digital marketing campaigns, product assortment and merchandising offers, distributed inventory management, supply chain and fulfillment operations, wholesale channels, and unit variable revenue and cost accounting.

The platform integrates, validates, and orchestrates lossless, granular transaction and event data into cloud data warehouses including Google BigQuery and Snowflake. SoundCommerce integrates with more than 90+ software platforms including Shopify, Salesforce Commerce Cloud,, Google Analytics, and NetSuite as well as common EDI formats and leading parcel post carriers.