Reprise Raises $17M in Series A Funding


Reprise, a Boston, MA-based software demo platform for enterprise sales and marketing teams, raised $17m in Series A funding.

The round was led by Bain Capital Ventures, with participation from existing investors Glasswing Ventures and Accomplice VC. In conjunction with the funding, Ajay Agarwal, partner at Bain Capital Ventures, will be joining the Reprise Board of Directors.

The company Reprise will use the additional funding to expand its operations in the U.S. Northeast and Bay Area, as well as hiring for remote-first roles throughout the United States.

Led by co-CEOs Bryan Stevenson and Sam Clemens, Reprise provides a no-code platform for sales and marketing teams to create customized product demos. With the system, teams like sales and marketing can quickly create and customize interactive demos tailored to a specific company or segment without writing any code.

The company has expanded rapidly since launch in 2020 and now hosts the demo applications of a growing number of enterprise software companies including Pendo, Gainsight, and Medallia (NYSE: MDLA).

It also has operations in San Francisco, CA and throughout the US.