Insightin Health, a Baltimore-based platform which provides complete personalized member engagement for each step of the healthcare journey, raised $12M in Series A funding.
The round was co-led by the Blue Venture Fund and Blue Heron Capital with participation from existing investors Health Catalyst Capital, Revolution’s Rise of the Rest fund, and SaaS Ventures.
The company intends to use the funds to scale the platform and bring on new clients.
Founded in 2016 by Enam Noor, CEO, Insightin Health has become a provider of data-driven decision-making technology for healthcare member acquisition, retention, and engagement, through its proprietary platform, inGAGE™. The company’s AI-driven inGAGE™ platform applies Natural Language Processing (NLP) to collect medical, clinical, cognitive, and social determinants of health to generate the Next Best Action (NBA) algorithm for care management and retention for each person. As a result, inGAGE™ enables health insurers to reduce costs and improve growth and retention by improved engagement with members. Currently, inGAGE™ has aggregated data for over five million lives.