Alloy Automation Raises $5M In Seed Funding

Alloy Automation

Alloy Automation, a San Francisco, CA-based ecommerce industry’s automation platform, emerged from stealth today with $5M in seed funding.

The round was led by Bain Capital Ventures and Abstract Ventures with participation from Y Combinator, BoxGroup, Webflow founder Bryant Chou, Shippo founder Laura Wu, and Attentive founder Brian Long, among others.

The company intends to use the funds to build out their user community, expand its sales and engineering teams, accelerate its product roadmap, and deepen partnerships.

Led by Sara Du and Gregg Mojica, Alloy Automation provides a no-code platform that enables ecommerce stores to create automated workflows for logistics, marketing, store operations, and more.

The platform can be leveraged by any individual to eliminate manual operations and logistics work and use automated workflows to run their store. In addition, for ecommerce companies with constrained development resources, the system allows nontechnical team members to implement these customized workflows. Alloy’s client list includes NFL teams like the Baltimore Ravens and beauty brands like OPTE, used by Kim Kardashian and Paris Hilton.