Flowhaven, a Helsinki, Finland-based Licensing Relationship Management platform (LRM), raised $16m in Series A financing.
The round, which brought the total amount raised to date to $21.5m, was led by Sapphire Sport with participation from existing investors Global Founders Capital and Icebreaker.vc.
The company intends to use the funds to accelerate growth, including expanding its leading brand licensing platform, and building on its global sales and marketing operations across the US, Europe, and Asia.
Led by Kalle Törmä, CEO and co-founder, Flowhaven automates every phase of the brand licensing workflow process, including planning and strategy, account and agreement management, content distribution, design approvals, royalty reporting and more — all within a single solution. The platform enables any brand, large and small, to manage the entire lifecycle of a licensing partnership, and prevent communication gaps. With a rich ecosystem of connected brands, Flowhaven offers a system of record that facilitates the instant flow of information between the many stakeholders typically involved in bringing a licensed product to market.
The company, which has offices in London, Los Angeles, and Helsinki, already serves a number of Fortune 100 companies and some of the most prominent brands and agencies in the world including Nintendo, LAIKA, Acamar Films, Games Workshop and Crunchyroll.