Wellory, a NYC-based anti-diet app that delivers 1-1 personalized nutrition coaching, raised a total of $4.2M in funding.
The round was led by Story Ventures, with participation from Harlem Capital, the Co-Founders of Tinder Sean Rad and Justin Mateen, Ground Up Ventures, NBA Player Wayne Ellington, Hannah Bronfman, as well as executives from Google, Amazon, Glossier, among others.
The company intends to use the funds for technology, marketing efforts and team growth.
Led by Emily Hochman, CEO and Founder, Wellory is a health tech company focused on innovating personal nutrition to create healthier relationships with food. Through its app, clients match with a Wellory Nutrition Coach to receive 1-1 recommendations, feedback, and support to reach their personal health goals. The mobile service offers a science-based habit-building approach, personalized meal planning, photo-based meal logging, and daily communication through its community of nutritionists, certified health coaches and registered dietitians.
Wellory is available for download in the Apple Store and Google Play.