Razor, a Berlin, Germany-based consumer holding company, raised $25m in combined equity and debt funding.
The round included a $10m Series A funding led by Redalpine Capital IV with participation from existing investors 468 Capital, Presight Capital and GFC, and was complemented by an initial €15m debt facility from Claret Capital Partners (formerly Harbert European Growth Capital), with the option to scale the facility in the coming months and quarters.
The company intends to use the funds to scale their business operations and further accelerate their already acquisition plans.
Led by Tushar Ahluwalia, founder and CEO, Razor acquires and then scales profitable Amazon FBA merchants that demonstrate category leadership, a high quality of product and outstanding customer reviews. The company combines advanced data analytics, custom-built technology together with an optimized M&A process and in-house e-commerce and finance expertise to find the right acquisition targets. Practically, this means Razor analyzes >10,000 companies every day selecting only the interesting assets for review.